Telescope UK managed voting on the UK’s transformative TV format Pop Idol in 2002. After this transformative TV event, the company was invited to set up voting for American Idol which launched in 2003. Voting has become the viewer empowerment methodology by which millions of consumers can interact with their favourite TV shows.

American Idol scores another world record vote

Following Telescope UK’s acquisition by itouch plc (now Buongiorno) in 2002, Harvest Media Group was formed and in October 2006 received $8m in financing to extend its leadership in the participation media industry. The funding was provided by FF&P Private Equity.

Harvest Investment will lead to strengthened presence in North America

Reality TV continues to expand in the UK with the launch of The X Factor which has recently completed its sixth series.

BT praises Harvest's voting record using RIDE platform

Group evolution continues with Telescope managing US’s largest mobile marketing campaign for McDonalds as it enters the mobile marketing sector.

McDonalds Consumers to vote for DJs and burgers via SMS
Ronald McDonald House taps mobile to drive charity donations at Macy's fundraiser

Further group investment comes in 2008 with the development of own in house technology and ‘Target’ platform.

TARGET, an Intelligent Ad-Serving Platform to Enhance Interactive Campaigns

Telescope gets into the 5000 Inc of US fastest growing companies.

Inc 5000 fastest growing company

Harvest continues growth in UK with Channel 4 appointment.

Harvest Media Group to manage voting for last series of Big Brother

Harvest Media Group’s US subsidiary launches Twitter voting for the first time

click to view video
Harvest's CEO (Edward Boddington)
presenting the winner's envelope at
the American Idol finale at the
Nokia Theatre in Hollywood.

Harvest Media Group - The Number One Provider of Participation Media Services for Media Companies